- Braintrust, a Spanish consulting firm specializing in high-value services driven by data and technology, becomes a member of Andersen Consulting.
- Andersen Iberia and Andersen Consulting operate as independent entities, both in terms of corporate structure and management, while taking advantage of business collaborations and synergies.
February 19, 2025. Andersen continues to redefine the professional services industry with the launch of Andersen Consulting, a global consulting practice that combines innovative business strategy, digital transformation, and AI-based technology solutions with Andersen Global's world-renowned expertise in tax, legal, economic valuations, and global mobility. Thanks to its conflict-free business model, Andersen offers an independent alternative to traditional consulting approaches, placing a commitment to putting the client first at the heart of its success.
In Spain, Braintrust Consulting, a consulting firm specializing in strategic business advice based on data and with a strong technological component, has become a member of Andersen Consulting and will adopt the Andersen Consulting brand. Led by Juan Bosco de la Rocha, Braintrust has more than 20 years of experience with projects in over 20 countries and focuses on highly competitive sectors such as telecommunications, banking, insurance, energy, tourism, hospitality, and retail, with Ibex 35 companies among its clients. Braintrust also operates and has a team in South America, particularly in Chile. As a member of Andersen Consulting, Braintrust reinforces its commitment to offering high-value consulting services tailored to the local market.
Globally, Andersen Consulting, which already has more than 3,000 professionals, will offer consulting services in seven practice areas: Strategy, Human Capital, Business Transformation, Sustainability, Technology and Platforms, Artificial Intelligence, and Cybersecurity.
Andersen Iberia—the Spanish member firm of Andersen Global—and Andersen Consulting are independent firms, both from a corporate and management perspective, although they have excellent relations and will explore and exploit collaborations and synergies in business matters. In this regard, teams from both organizations have been collaborating for months in different fields of expertise (artificial intelligence, cybersecurity, hospitality, etc.), where they have highly specialized professionals, to design complementary value propositions for their clients.
In addition to sharing the Andersen name, Andersen Iberia and Andersen Consulting share a culture shaped by the unwavering values of quality, specialization, and excellence in customer service, as well as a business strategy focused on high value-added services. The launch of the consulting practice represents another step forward in Andersen's goal of expanding and strengthening its services, without the Firm considering, either now or in the future, the creation of an audit area, a decision that has been completely ruled out.
Juan Bosco de la Rocha, Managing Partner of Braintrust in Spain, states that "at Braintrust we have always thought big and since our inception we have had a clear global vocation which now, as part of Andersen Consulting, is becoming a reality. Being members of Andersen Consulting allows us to enrich and share our capabilities, culture, and values with all Andersen Consulting professionals, as well as with the more than 19,000 professionals in over 500 locations who provide legal, tax, valuation, and global mobility services as part of Andersen Global." In this vein, elaborating on the value of being part of Andersen Consulting, Juan Bosco de la Rocha adds: "In our case, in Spain, we are extremely fortunate to share the market with Andersen Iberia, one of the largest firms in our country, led by José Vicente Morote, with whom we have already begun to collaborate and whose culture and values, focused on excellence and people, we identify with tremendously."
For his part, José Vicente Morote, Managing Partner of Andersen Iberia, highlights the potential of the collaboration between the firm and the consulting firm. "As we have seen in the first few months of work between Andersen and Andersen Consulting, the synergies in terms of offering our clients a more sophisticated, comprehensive, and robust value proposition are enormous," asserts José Vicente Morote, who emphasizes that "the key to the success of our first steps together is sharing with Juan Bosco and his entire team a culture based on excellence and a business approach focused on high value-added services."
Braintrust, now a member of Andersen Consulting, focuses on five business areas: Strategy and Competitive Intelligence, which seeks to understand, improve, and plan the competitive position of companies in the medium and long term; Quantitative Studies and Modeling, which helps companies understand the current configuration and future evolution of the market, customers, and value proposition; Data-Driven Customer Experience, which aims to design and implement digital and offline experiences that improve business and organizational performance based on data analysis; Advanced Analytics & Artificial Intelligence, focused on leveraging the potential of data and AI to maximize business results; and Value Process Operations, assuming or participating in the operation of highly specialized processes that have a significant impact on the organization's performance.
The collaboration with Andersen Consulting will enable Andersen Iberia to strengthen and complement its legal and tax services offering with business and operations analysis capabilities, thanks to the effectiveness of data technology. For its part, as a member of Andersen Consulting, Braintrust will make available to its clients the expertise of more than 90 partners and 400 professionals at Andersen Iberia in all areas of business law, as well as its specialization in different sectors and industries.
About Andersen
Andersen Tax & Legal, S.L.P. and Andersen Tax & Legal Iberia, S.L.P. are the Spanish member firms of Andersen Global.
Andersen Global is an international association of legally separate, independent member firms comprised of tax, legal, global mobility and valuation professionals around the world. Founded in 2013 by U.S. member firm Andersen Tax LLC, Andersen Global currently has more than 19,000 professionals worldwide and is present in more than 500 locations through its member firms and collaborating firms.
