Mar 22, 2019 | Braintrust News
The standard policyholder is under 54 years of age, is part of a family with 3-4 children and earns more than €30,000 per year. The policyholder chooses to take out an individual product within the assistance modality...
Mar 15, 2019 | Braintrust News
By José Manuel Brell, expert in "customer experience". Partner of BRAINTRUST. Assoc. Prof. IE Business School, Carlos III University. As its name suggests, touchpoints are nothing more than the points at which the brand comes into contact with its customers...
Mar 8, 2019 | Braintrust News
We had the opportunity to go and explore in depth the last Mobile World Congress, MWC19, held in Barcelona between February 25-28, and during its celebration we were able to contrast and identify the true scope of the leitmotif of this edition:...
Mar 1, 2019 | Customer Experience
It is not the first time that from this page we have witnessed the communion between disciplines that until recently might seem unconnected, and that are part of BRAINTRUST's DNA. For example, we are talking about Customer Experience, data management, and the...
Feb 22, 2019 | Customer Experience
Many are the questions and doubts that arise when buying a car: diesel or gasoline, is an electric or hybrid really worth it, will I be able to go downtown with this car in two years, does it make sense to own a car with the options available?