Oct 26, 2018 | Customer Experience
"How likely is it that I will recommend this product or service to a family member or friend? With this simple question, thousands of companies around the world make many strategic and tactical decisions to increase their business. It is the so-called Net...
Oct 5, 2018 | Braintrust News
In this space we periodically review some trends related to competitive intelligence, a subject that includes some disciplines such as technological surveillance and customer experience. Without tools for observing the environment, it is impossible to...
Sep 7, 2018 | Braintrust News
September has the virtue of taking us back to childhood times, and adopting a certain "start-up" pose even though in the business world fiscal years open in January and close in December. But for some psychological connection, and also because of the...