CI efforts: marketing, sales and product

CI efforts: marketing, sales and product

Hace poco menos de un mes tomábamos nota en esta misma página del Informe de Inteligencia Competitiva y de Mercado de la firma especializada Crayon. Los datos correspondían al ejercicio 2018 y ya entonces anunciamos que «permaneceremos atentos a la actualización de...
The road ahead in Competitive Intelligence

The road ahead in Competitive Intelligence

Why is it necessary to reinvent ourselves when we talk about competitive intelligence? Basically, because digital is a path of constant disruption, with permanent innovation, and that submits new and unforeseen challenges to the teams whose mission is to extract...
Four keys to digital future: edge, AI, AR and 3D

Four keys to digital future: edge, AI, AR and 3D

Living within the maelstrom of digital transformation, and living the phenomenon day by day, can be an impediment when it comes to detecting the real trends that shape the development of this constant evolution. However, it is necessary to point to those...
Risks to competitiveness and business in Europe

Risks to competitiveness and business in Europe

We live in an ever-challenging environment where, in order to meet the challenges we face, it is good to take note of the context in which we operate. Otherwise, it is easy to get lost in the complicated roadmap of the growing need for the ever-increasing need for...
Living in the future: data, intelligence, anticipation

Living in the future: data, intelligence, anticipation

Data, data and more data. The excessive passion for data in the times we live in is no coincidence. Not only is it an element of differentiation from the competition, but it has also generated a whole ecosystem around it, which is partly made possible by the tension between...