Dec 5, 2019 | Customer Experience
As 2019 draws to a close, the "consumer journey" or better known as the customer journey has become increasingly complex, as new forms of content consumption have emerged and more and more traditional industries have gone digital;...
Nov 22, 2019 | Customer Experience
When we associate interaction between machines and human beings, it is inevitable that some mythical titles of cinematography come to mind, such as Blade Runner. A 1982 classic, which took on a new life with the sequel released in 2017, with a trailer whose...
May 31, 2019 | Braintrust News
"Why does this magnificent scientific technology, which saves work and makes our lives easier, bring us so little happiness? The answer is simply this: because we have not yet learned to use it wisely". We could well use this reflection, attributed to the one who...
Mar 29, 2019 | Customer Experience
To talk about Customer Experience is to talk about disciplines that converge to the extent that most of a company's processes have the ultimate goal of satisfying a demand. Without a market there is no company, and this is a fact that does not stand up to any kind of...
