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The digital race of telcos: speed without labyrinths

The digital race of telcos: speed without labyrinths

Dec 13, 2019 | Customer Experience

The pace of evolution in the telecommunications industry today seems faster than ever. That's why it's good to know how to call "stop" and have a map of what are the concerns, pain points and perspectives of the main market leaders. Otherwise...
Five keys to a Digital Customer Experience in 2020

Five keys to a Digital Customer Experience in 2020

Dec 5, 2019 | Customer Experience

As 2019 draws to a close, the "consumer journey" or better known as the customer journey has become increasingly complex, as new forms of content consumption have emerged and more and more traditional industries have gone digital;...
Partnership between VASS and BRAINTRUST to improve competitiveness and efficiency in global end-to-end solutions

Partnership between VASS and BRAINTRUST to improve competitiveness and efficiency in global end-to-end solutions

Nov 29, 2019 | Braintrust News

Both companies sign a strategic agreement with the aim of offering their customers solutions that allow them to develop their transformation process from the identification of the need to the definition and subsequent implementation of the plan. The leading company...
Two conclusions and seven notes from the automobile brands

Two conclusions and seven notes from the automobile brands

Nov 26, 2019 | Braintrust News, Customer Experience.

Premium vehicle brands are the most valued among consumers, but beware: their official service is the one that least meets customer expectations. And at a time of transformation for the entire sector due to the impact of the digital society, the change...
How important are social networks in the hotel sector?

How important are social networks in the hotel sector?

Nov 25, 2019 | Tourism & Leisure

In the past, all hotels relied on word of mouth to attract travelers. Today that custom has not changed and any hotel establishment needs to maintain and/or improve its reputation in order to survive, although in this case that reputation is more...
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