Nov 9, 2018 | Braintrust News
Data, data and more data. The excessive passion for data in the times we live in is no coincidence. Not only is it an element of differentiation from the competition, but it has also generated a whole ecosystem around it, which is partly made possible by the tension between...
Sep 28, 2018 | Customer Experience
It has become commonplace that today's consumer, due to the influence of the Internet and social media, wants things here and now. And it's only partly true, because if we just stick with that easy headline, we will have a view of the customer that is not only...
Sep 14, 2018 | Braintrust News
"If a captain's highest aim were to preserve his ship, he would keep it in port forever" (Thomas Aquinas). With this powerful reflection begins the summary of the survey that the digital identity company Gygya has prepared about the compliance...
Jun 1, 2018 | Customer Experience
Unless you've been living on a desert island for the last year, almost anyone knows that four acronyms were responsible, last May, for the biggest change in the Internet since it was conceived as a common good in the world's most important markets....