Dec 27, 2019 | Customer Experience
Antonio Machado said that "every fool confuses value with price," and we can refer to a more international reference, that of Oscar Wilde, when he stated that "a cynic is someone who knows the price of everything and the value of nothing." A recent study by the firm...
Dec 16, 2019 | Tourism & Leisure
Guest satisfaction should be a priority for any hotel, large or small, regardless of where it operates and the level of luxury it offers. Providing good experiences is essential for obtaining positive reviews, referrals...
Dec 13, 2019 | Customer Experience
The pace of change in the telecommunications industry seems faster than ever today. That's why it's good to know when to call a halt and have a map of the concerns, pain points, and perspectives of the main market leaders. Otherwise...
Dec 5, 2019 | Customer Experience
Throughout 2019, which is now coming to an end, the "consumer journey," better known as the customer journey, has become increasingly complex, while new forms of content consumption have emerged and more and more traditional industries have gone digital.
Nov 26, 2019 | Braintrust News, Customer Experience
Premium vehicle brands are the most highly valued among consumers, but beware: their official service is the least likely to meet customer expectations. And at a time of transformation for the entire sector due to the impact of the digital society, change...
