Feb 22, 2019 | Customer Experience
Many are the questions and doubts that arise when buying a car: diesel or gasoline, is an electric or hybrid really worth it, will I be able to go downtown with this car in two years, does it make sense to own a car with the options available?
Feb 3, 2019 | Customer Experience
2019 is the year of the customer. With this categorical statement, those whose main mission is to investigate market evolutions and business expansion possibilities express themselves. A study conducted by Accenture and reviewed by the prestigious Customer Experience...
Jan 11, 2019 | Customer Experience
A good Customer Experience is inseparable from a commensurate employee experience. Every company's employees are part of its first line of recommendation for its own products and services, and the first question any employee should ask themselves is: "What is the customer experience?
Dec 28, 2018 | Braintrust News
"The seas generated by a 40-knot wind are not twice as violent as those of a 20-knot wind, they are seventeen times more violent." The quote comes from the non-fiction novel The Perfect Storm, by Sebastian Junger, and popularized by...
Dec 14, 2018 | Customer Experience
Marketing, marketing and more marketing. Everyone does marketing, talks about marketing or asks for marketing quotes. However, we rarely dwell on the origin of the term, which is none other than marketing; and in fact, the literal transcription of marketing...
