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Seasonality in the hotel industry: the enemy of sustainability and labor reform

Seasonality in the hotel industry: the enemy of sustainability and labor reform

Feb 17, 2022 | Tourism & Leisure

BRAINTRUST, a consulting and professional services firm that is a leader in the tourism industry and also specializes in the hotel sector, has released new findings on the seasonality of the tourism model, its impact on accommodation, and solutions to...
Hotels pass with flying colors in terms of COVID health and safety measures

Hotels pass with flying colors in terms of COVID health and safety measures

Nov 6, 2020 | Tourism & Leisure

Tras adelantar en su última oleada del Barómetro Turístico que los destinos españoles ofrecían un alto nivel de seguridad sanitaria para el viajero (7,7), Braintrust ha realizado un nuevo análisis del nivel de seguridad percibida por el viajero en otros dos...
Customer loyalty in the hotel sector: effective strategies

Customer loyalty in the hotel sector: effective strategies

Feb 5, 2020 | Tourism & Leisure

El sector hotelero no deja de crecer y se espera que a lo largo de 2020 alcance récords mayores. Este éxito no solo avala la rentabilidad del sector que nos atañe, también evidencia el excelente momento en el que nos encontramos para desarrollar estrategias efectivas...
How can the customer experience in hotels be improved?

How can the customer experience in hotels be improved?

Dec 16, 2019 | Tourism & Leisure

Guest satisfaction should be a priority for any hotel, large or small, regardless of where it operates and the level of luxury it offers. Providing good experiences is essential for obtaining positive reviews, referrals...
How important are social networks in the hotel sector?

How important are social networks in the hotel sector?

Nov 25, 2019 | Tourism & Leisure

In the past, all hotels relied on word of mouth to attract travelers. Today, that custom has not changed, and any hotel establishment needs to maintain and/or improve its reputation in order to survive, although in this case that reputation is more...
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