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Data analytics, a key ingredient in restaurants

Data analytics, a key ingredient in restaurants

Aug 16, 2019 | Braintrust News, Customer Experience.

The restaurant business is increasingly competitive. Restaurants are always competing for new customers, while trying to retain and keep existing ones. Their success could be measured through parameters such as: menu, price,...
Key customer experience drivers for car purchases

Key customer experience drivers for car purchases

Feb 22, 2019 | Customer Experience

Many are the questions and doubts that arise when buying a car: diesel or gasoline, is an electric or hybrid really worth it, will I be able to go downtown with this car in two years, does it make sense to own a car with the options available?
Experience notes: The culture of the self, the new customer demand

Experience notes: The culture of the self, the new customer demand

Sep 28, 2018 | Customer Experience

It has become commonplace that today's consumer, due to the influence of the Internet and social media, wants things here and now. And it's only partly true, because if we just stick with that easy headline, we will have a view of the customer that is not only...
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