Dec 13, 2019 | Customer Experience
The pace of change in the telecommunications industry seems faster than ever today. That's why it's good to know when to call a halt and have a map of the concerns, pain points, and perspectives of the main market leaders. Otherwise...
Dec 5, 2019 | Customer Experience
Throughout 2019, which is now coming to an end, the "consumer journey," better known as the customer journey, has become increasingly complex, while new forms of content consumption have emerged and more and more traditional industries have gone digital.
Nov 29, 2019 | Braintrust News
Both companies have signed a strategic agreement with the aim of offering their clients solutions that enable them to develop their transformation process, from identifying the need to defining and subsequently implementing the plan. The leading company...
Nov 26, 2019 | Braintrust News, Customer Experience
Premium vehicle brands are the most highly valued among consumers, but beware: their official service is the least likely to meet customer expectations. And at a time of transformation for the entire sector due to the impact of the digital society, change...
Nov 8, 2019 | Braintrust News
Accustomed as we are to constantly turning to research on trendy disciplines such as customer experience, competitive intelligence, or digital transformation, we often find ourselves caught in the crossfire: on the one hand, a...