Jun 3, 2020 | Tourism & Leisure
It seems clear, as BRAINTRUST has already indicated in previous analyses, that domestic tourism will be the key to recovery from the crisis and Spaniards will try to find destinations away from large agglomerations and where they can access with their own vehicle.....
Dec 27, 2019 | Customer Experience
Antonio Machado said that "every fool confuses value and price", and we can resort to a more international reference, that of Oscar Wilde, when he stated that "a cynic is he who knows the price of everything and the value of nothing". A recent study by the firm...
Nov 25, 2019 | Tourism & Leisure
In the past, all hotels relied on word of mouth to attract travelers. Today that custom has not changed and any hotel establishment needs to maintain and/or improve its reputation in order to survive, although in this case that reputation is more...
Oct 11, 2019 | Tourism & Leisure
BRAINTRUST, the Spanish multinational consulting firm specializing in tourism, among other sectors, has analyzed the impact that the arrival of new generations of travelers is having on the hotel industry. "There is a change in the concept of accommodation....
Sep 19, 2019 | Tourism & Leisure
Tourism is constantly evolving and companies in the sector have more channels than ever to attract all types of travelers. However, what appears to be an opportunity can turn into a waste of time and money if it is not analyzed in depth when it comes to...
