Jan 17, 2020 | Customer Experience
A company today can have the best professionals in the traditional areas that ensure success, and yet be completely overtaken by the market, which includes its consumers and its competition. For example, it can have the best...
Jan 10, 2020 | Tourism & Leisure
Bleisure travelers remain a relatively new trend in the hotel industry. However, as it continues to grow, hotels should implement effective strategies to attract these audiences. The study conducted among...
Jan 10, 2020 | Customer Experience
As we did a week ago, we propose to the readers of the BRAINTRUST blog an infographic to visualize the most relevant things that await us in this new year in terms of disciplines and subjects of major importance in our services. On this occasion, we...
Jan 3, 2020 | Braintrust News
We start the new year with an infographic, and we do it with some of the most relevant data about the growth of Digital Transformation, a trend that we have addressed assiduously throughout 2020. The DTx, as it is often used in IT environments, is...
Dec 27, 2019 | Customer Experience
Antonio Machado said that "every fool confuses value and price", and we can resort to a more international reference, that of Oscar Wilde, when he stated that "a cynic is he who knows the price of everything and the value of nothing". A recent study by the firm...
Dec 18, 2019 | Braintrust News
Health insurance policyholders who pay out-of-pocket health expenses account for 40%. Their main expenses are: dentist, prostheses and implants in general, physiotherapy and osteopathy Among the specialties covered by the insurance, the 5 most demanded are:...
Dec 16, 2019 | Tourism & Leisure
Guest satisfaction should be a priority for any hotel, large or small, regardless of where it operates and the degree of luxury it offers. Providing good experiences is fundamental to achieve positive ratings, a reference...
Dec 13, 2019 | Customer Experience
The pace of evolution in the telecommunications industry today seems faster than ever. That's why it's good to know how to call "stop" and have a map of what are the concerns, pain points and perspectives of the main market leaders. Otherwise...
Dec 5, 2019 | Customer Experience
As 2019 draws to a close, the "consumer journey" or better known as the customer journey has become increasingly complex, as new forms of content consumption have emerged and more and more traditional industries have gone digital;...
Nov 29, 2019 | Braintrust News
Both companies sign a strategic agreement with the aim of offering their customers solutions that allow them to develop their transformation process from the identification of the need to the definition and subsequent implementation of the plan. The leading company...
