Experience notes: before giving a benefit, find out

Experience notes: before giving a benefit, find out

Una buena Experiencia de Cliente es inseparable de una experiencia de empleado acorde. Los empleados de toda empresa son parte de su primera línea de recomendación de sus propios productos y servicios, y la primera pregunta que cualquier empleados debe hacerse es:...
The three phases of the perfect digital storm

The three phases of the perfect digital storm

"Seas generated by a 40-knot wind are not twice as violent as those generated by a 20-knot wind; they are seventeen times more violent." The quote comes from Sebastian Junger's non-fiction novel The Perfect Storm, which was popularized...
Four keys to the digital future: edge, AI, AR, and 3D

Four keys to the digital future: edge, AI, AR, and 3D

Living in the midst of the maelstrom of digital transformation, and experiencing the phenomenon on a daily basis, can be an impediment when it comes to detecting the real trends that shape the development of this constant evolution. However, it is necessary to point towards those...
Thank you for these 15 years.

Thank you for these 15 years.

BRAINTRUST ha cumplido 15 años en este 2018, y por este motivo hemos realizado un vídeo donde damos las gracias a todos los que han confiado en nosotros en este camino. Gracias a todos los clientes y colaboradores hemos llegado hasta aquí, consolidándonos como una...
The three key departments of digital leadership

The three key departments of digital leadership

The scenario facing many executives around the world is something to bear in mind: traditional business models are no longer viable or are about to be disrupted, the market demands unprecedented agility, and technology is being created at an ever-increasing pace...
Risks to competitiveness and business in Europe

Risks to competitiveness and business in Europe

We live in constantly challenging environments where, in order to face the challenges that arise, it is beneficial to take note of the context in which we operate. Otherwise, it is easy to get lost in the complicated roadmap that is the growing need for...
Predictions for Digital Transformation in 2019

Predictions for Digital Transformation in 2019

La pervivencia del binomio “Transformación Digital” no es fruto de casualidades o de una moda que haya hecho fortuna. Se trata de una expresión en permanente tendencia en entornos profesionales desde hace al menos cuatro años, y no es para menos si tenemos en cuenta...