canales Archives - BrainTrust CS

Brick-and-mortar agencies are regaining ground as a booking channel, while OTAs are stagnating and direct channel spending is falling significantly.

Dec 9, 2024 | Tourism & Leisure

BRAINTRUST, a leading consulting and professional services firm in the tourism sector, has released a new report from its Tourism Barometer analyzing the use of booking channels by Spaniards and observing how market trends are evolving...

Four keys to true omnichannel retailing

May 25, 2023 | Customer Experience, AI & Digital Transformation - Strategy, Market Research and Modeling

Hoy en día son muchas las empresas que tienen presente el término “omnicanal” en sus estrategias y aunque no todo el mundo sepa lo que significa exactamente, todos lo hemos oído al menos una vez. Es importante no confundir el término “omnicanal” con “multicanal”. En...