Apr 26, 2019 | Customer Experience
We propose an intuitive test to readers of this blog: without cheating, write down the first three ideas that come to mind when you use the adjective "demanding." How do you imagine someone who is described as "demanding"?
Apr 17, 2019 | Braintrust News
The automotive sector is at a difficult crossroads and must face multiple drastic changes as a result of new trends and consumption habits in society and the market. Such is the change in the automotive sector that customers no longer...
Apr 5, 2019 | Braintrust News
It is probably not a great discovery to say that the opportunity curve is not the same for all companies, and that there are factors such as geography or industrial sector that play more in favor of some than others. But it is relevant to note that, even with...
Mar 22, 2019 | Braintrust News
El tomador tipo del seguro de salud tiene una edad inferior a los 54 años, forma parte de una familia con hijos compuesta por 3-4 personas y gana más de 30.000 € al año. El asegurado opta por la contratación de un producto individual dentro de la modalidad asistencia...
Jan 18, 2019 | Competitive Intelligence
¿Por qué es necesario reinventarse cuando hablamos de inteligencia competitiva? Básicamente, porque lo digital es un camino de disrupción constante, con innovación permanente, y que somete a nuevos e imprevistos retos a los equipos que tienen por misión extraer...
