Oct 16, 2020 | Braintrust News, Competitive Intelligence
Since the outbreak of the COVID-19 pandemic, thousands of pages have been written about the boost to the digital economy from the need to adopt the measures of the "new normal". It is seen as a singular occasion that allows the continuity of the...
Oct 9, 2020 | Customer Experience
With 29 signs it is enough for us to build the world we know, and in some languages such as English (which is the case we are dealing with today), we need no more than 26. These are the letters of our alphabet, with which we build words following a sort of chaos...
Oct 2, 2020 | Customer Experience
If one of the founding fathers of the USA, Benjamin Franklin, had been told that just over 100 years after the Declaration of Virginia his new country was going to be the world's leading power for many years to come, he might have applauded wildly, but in good...
Sep 25, 2020 | Customer Experience
"To live man must act; to act, he must make decisions; to make decisions, he must define a code of values; to define a code of values he must know what he is and where he is." The quote that accompanies us on this occasion is from the writer and philosopher...
Sep 23, 2020 | Tourism & Leisure
The drop in foreign tourism this summer has been historic; from 11,941 million euros in spending by international tourists who visited Spain in July 2019 we have gone to 2,450 million euros in July this year, which represents a drop of...
Sep 17, 2020 | Tourism & Leisure
Since my release from confinement last June 21, and after observing how the planet entered a new crisis, this time first a health crisis, then an economic and then a social one, in my role as a consultant specialized in the transformation of tourism companies...
Sep 15, 2020 | Braintrust News
If we put the name Archimedes in front of the reader, probably more than one will immediately relate it to one of the oldest, best known and, if not the most accurate, then the most graphic scientific maxims: "Give me a fulcrum and I will move the world". Perhaps with...
Sep 4, 2020 | Tourism & Leisure
Despite the few hopeful forecasts for the coming months in both the economic and social spheres due to the COVID-19 crisis, many Spaniards are still willing to travel and enjoy new destinations, provided that the security conditions in...
Jul 27, 2020 | Tourism & Leisure
We are living in turbulent times, times of uncertainty, times of reactivation. The pandemic has left us with a new reality, a reality to which we are gradually becoming accustomed, a reality that is changing day by day, a reality to which we are getting used to our way of...
Jun 26, 2020 | Tourism & Leisure
Continuing with its analysis of the impact of COVID19 on the sector, BRAINTRUST has carried out a new wave of its Tourism Barometer that reveals which types of accommodation will be the most sought after once tourism is reactivated in Spain, based on both the profile of the...
