Feb 12, 2019 | Braintrust News , Tourism & Leisure
Yesterday, February 11, Amadeus, the consulting firm BRAINTRUST and Segittur presented the results of the II Innovation Report of Travel Agencies in Spain, a biannual study whose objective is to know the level of innovation of agencies in our country, in order to...
Feb 5, 2019 | Braintrust News
For some it is a dream, for others a necessity, and for others a hobby, an aspiration or an unavoidable expense. In any case, for most of us the car, the private vehicle, is a reality that we have dealt with in one way or another throughout our lives.
Feb 3, 2019 | Customer Experience
2019 is the year of the customer. With this categorical statement, those whose main mission is to investigate market evolutions and business expansion possibilities express themselves. A study conducted by Accenture and reviewed by the prestigious Customer Experience...
Jan 25, 2019 | Braintrust News
«He visto cosas que vosotros no creeríais. Naves ardiendo más allá de Orion», etc. La cita del replicante Roy Batty en la película de 1982 Blade Runner sigue siendo una de las más inquietantes de la historia cinematográfica, en parte porque representa un viejo temor...
Jan 21, 2019 | Tourism & Leisure
Bleisure tourism is a type of objective that, having a business purpose, ends up becoming a short vacation period. The rise of this trend provides travelers with an attractive combination of leisure and work, ensuring greater savings on their travel expenses.
Jan 18, 2019 | Competitive Intelligence
Why is it necessary to reinvent ourselves when we talk about competitive intelligence? Basically, because digital is a path of constant disruption, with permanent innovation, and that submits new and unforeseen challenges to the teams whose mission is to extract...
Jan 11, 2019 | Customer Experience
A good Customer Experience is inseparable from a commensurate employee experience. Every company's employees are part of its first line of recommendation for its own products and services, and the first question any employee should ask themselves is: "What is the customer experience?
Jan 4, 2019 | Braintrust News
On the occasion of the XV anniversary BRAINTRUST has held a special and different event at CaixaForum Madrid, which was attended by the staff of its headquarters in Spain along with some other people who have been part of a special way in these three decades of the project. The...
Dec 28, 2018 | Braintrust News
"The seas generated by a 40-knot wind are not twice as violent as those of a 20-knot wind, they are seventeen times more violent." The quote comes from the non-fiction novel The Perfect Storm, by Sebastian Junger, and popularized by...
Dec 21, 2018 | Braintrust News
Living within the maelstrom of digital transformation, and living the phenomenon day by day, can be an impediment when it comes to detecting the real trends that shape the development of this constant evolution. However, it is necessary to point to those...
