Dec 5, 2019 | Customer Experience
As 2019 draws to a close, the "consumer journey" or better known as the customer journey has become increasingly complex, as new forms of content consumption have emerged and more and more traditional industries have gone digital;...
May 3, 2019 | Braintrust News, Competitive Intelligence
Competitive businesses currently have three levers to become profitable agents with a long-term vision. All three are intrinsically related to each other and form an important part of the services we offer our clients....
Dec 14, 2018 | Customer Experience
Marketing, marketing and more marketing. Everyone does marketing, talks about marketing or asks for marketing quotes. However, we rarely dwell on the origin of the term, which is none other than marketing; and in fact, the literal transcription of marketing...
Jul 6, 2018 | Braintrust News, Competitive Intelligence.
Muy bien. Así que ya has asumido que hacer lo mismo de siempre, cuando es algo que no te está reportando más éxitos, es lo más parecido a la locura; y has decidido cambiar. Pero algo te impide dar el salto todavía a todo lo que suena a «nuevo mundo»: el retorno de la...
