Jan 3, 2020 | Braintrust News
Iniciamos el nuevo año a golpe de infografía, y lo hacemos con algunos de los datos más relevantes en torno al crecimiento de la Transformación Digital, una tendencia que hemos abordado de manera asidua a lo largo de 2020. La DTx, como se suele utilizar en entornos de...
Dec 27, 2019 | Customer Experience
Antonio Machado said that "every fool confuses value with price," and we can refer to a more international reference, that of Oscar Wilde, when he stated that "a cynic is someone who knows the price of everything and the value of nothing." A recent study by the firm...
Dec 18, 2019 | Braintrust News
Los asegurados de salud que pagan fuera del seguro gastos de salud representan el 40%. Sus principales gastos son: dentista, prótesis e implantes en general, fisioterapia y osteopatía Dentro de las especialidades cubiertas por el seguro, las 5 más demandadas son:...
Dec 16, 2019 | Tourism & Leisure
Guest satisfaction should be a priority for any hotel, large or small, regardless of where it operates and the level of luxury it offers. Providing good experiences is essential for obtaining positive reviews, referrals...
Dec 13, 2019 | Customer Experience
The pace of change in the telecommunications industry seems faster than ever today. That's why it's good to know when to call a halt and have a map of the concerns, pain points, and perspectives of the main market leaders. Otherwise...
Dec 5, 2019 | Customer Experience
Throughout 2019, which is now coming to an end, the "consumer journey," better known as the customer journey, has become increasingly complex, while new forms of content consumption have emerged and more and more traditional industries have gone digital.
Nov 29, 2019 | Braintrust News
Both companies have signed a strategic agreement with the aim of offering their clients solutions that enable them to develop their transformation process, from identifying the need to defining and subsequently implementing the plan. The leading company...
Nov 26, 2019 | Braintrust News, Customer Experience
Premium vehicle brands are the most highly valued among consumers, but beware: their official service is the least likely to meet customer expectations. And at a time of transformation for the entire sector due to the impact of the digital society, change...
Nov 25, 2019 | Tourism & Leisure
In the past, all hotels relied on word of mouth to attract travelers. Today, that custom has not changed, and any hotel establishment needs to maintain and/or improve its reputation in order to survive, although in this case that reputation is more...
Nov 22, 2019 | Customer Experience
When we associate interaction between machines and humans, it is inevitable that some legendary films come to mind, such as Blade Runner. A classic from 1982, it was given a new lease of life with the sequel released in 2017, with a trailer whose...
