Nov 15, 2019 | Braintrust News, Competitive Intelligence.
If we were to say, as the historic executive Jack Welch did, that "if you don't have a competitive advantage, don't compete," would we think that phrase more appropriate for a man or a woman? And if we were to say, like one of the Zen Shin teachings, that a flower does not compete with the one that...
May 3, 2019 | Braintrust News, Competitive Intelligence
Competitive businesses currently have three levers to become profitable agents with a long-term vision. All three are intrinsically related to each other and form an important part of the services we offer our clients....
Jan 18, 2019 | Competitive Intelligence
Why is it necessary to reinvent ourselves when we talk about competitive intelligence? Basically, because digital is a path of constant disruption, with permanent innovation, and that submits new and unforeseen challenges to the teams whose mission is to extract...
Dec 7, 2018 | Braintrust News
The scenario faced by many executives around the world is something to be taken into account: traditional business models are either useless or on the verge of being disrupted, the agility demanded by the market is unprecedented, and technology is being created at a faster pace...
Apr 17, 2018 | Customer Experience
"Digital transformation requires strong leadership to drive change. But it also requires a vision for the parts of the business you want to transform. Focus is important. The best-run companies are constantly identifying new ways to...