Jan 18, 2024 | Customer Experience, AI & Digital Transformation - Strategy, Tourism & Leisure
According to some experts in the loyalty sector, as more and more companies choose to incorporate loyalty schemes into their offerings, competition in this area will become increasingly fierce. As a result, we are likely to see...
Jan 4, 2024 | Customer Experience, AI & Digital Transformation - Strategy, Tourism & Leisure
4. Card linking: Card linking technology offers a number of advantages for the loyalty sector. First, this process eliminates the need for a separate loyalty card to identify the customer, as the customer is identified by the...
Dec 19, 2023 | Customer Experience, AI & Digital Transformation - Strategy, Tourism & Leisure
1. Strategic alliances Joint ventures have been a common feature in many existing programs, with the difference that in most cases these agreements were one-off and for very specific actions rather than "permanent." Accumulate points for...
Aug 3, 2021 | Tourism & Leisure
CEAV, the Spanish Confederation of Travel Agencies, and the consulting firm BRAINTRUST, which specializes in the tourism sector, in their joint market analysis that they have been conducting since 2020, provide us on this occasion with some of the keys to how...
Jul 20, 2021 | Tourism & Leisure
CEAV, the Spanish Confederation of Travel Agencies, and the consulting firm BRAINTRUST, which specializes in the tourism sector among others, have published a new study on travelers, continuing their collaboration agreement that began last year.
