Oct 30, 2020 | Braintrust News
No deberíamos haber tenido que atravesar una pandemia para asegurar algo tan de sentido común como que el teletrabajo ha llegado para quedarse. El término de trabajo «desde los hogares» podemos encontrarlo en la que para muchos es una obra premonitoria de Alvin...
Oct 27, 2020 | Tourism & Leisure
In these days of frenetic political activity in Spain, the media and social networks are echoing the opinions of some members of the government about our Spanish model and their aversion to the tourism sector in our country, although what they do not know is the...
Oct 23, 2020 | Customer Experience
Some say that marketing has been severely affected by the COVID-19 pandemic. But if the "new normal" in the business world is teaching us anything, it is that marketing is more alive than ever. Not surprisingly, in a year that has...
Oct 22, 2020 | Tourism & Leisure
Continuing their work in favor of the business travel sector in Spain, GEBTA and BRAINTRUST have recently carried out a qualitative study that highlights that the pace of business travel reactivation is still slow, and that the recovery of the business travel...
Oct 16, 2020 | Tourism & Leisure
Despite the message that has haunted the tourism sector regarding the danger of contagion when traveling, the truth is that the summer has left us with figures that invite optimism. BRAINTRUST has carried out a new wave of its Tourism Barometer thanks to...
Oct 16, 2020 | Braintrust News, Competitive Intelligence
Since the outbreak of the COVID-19 pandemic, thousands of pages have been written about the boost to the digital economy from the need to adopt the measures of the "new normal". It is seen as a singular occasion that allows the continuity of the...
Oct 9, 2020 | Customer Experience
With 29 signs it is enough for us to build the world we know, and in some languages such as English (which is the case we are dealing with today), we need no more than 26. These are the letters of our alphabet, with which we build words following a sort of chaos...
Oct 2, 2020 | Customer Experience
If one of the founding fathers of the USA, Benjamin Franklin, had been told that just over 100 years after the Declaration of Virginia his new country was going to be the world's leading power for many years to come, he might have applauded wildly, but in good...
Sep 25, 2020 | Customer Experience
"To live man must act; to act, he must make decisions; to make decisions, he must define a code of values; to define a code of values he must know what he is and where he is." The quote that accompanies us on this occasion is from the writer and philosopher...
Sep 23, 2020 | Tourism & Leisure
The drop in foreign tourism this summer has been historic; from 11,941 million euros in spending by international tourists who visited Spain in July 2019 we have gone to 2,450 million euros in July this year, which represents a drop of...
