Aug 9, 2019 | Braintrust News
From grain loans to farmers and merchants in ancient Mesopotamia, to the first joint venture for Europe and the Middle East managed by the Knights Templar, to the inevitable Medici family, banking activity is present in all the...
Aug 6, 2019 | Tourism & Leisure
According to the UNWTO, 1.4 billion international tourist trips were recorded worldwide in 2018. This figure not only reflects a growth of more than 5% compared to 2017, but far exceeds the forecasts that the UNWTO itself put forward a few years ago. This...
Aug 2, 2019 | Braintrust News
BRAINTRUST, in the 2nd edition of its study carried out among health insurance users and non-users within the framework of the Competition Observatory, has analyzed the notoriety and competitive positioning of the companies. Adeslas and Sanitas lead the way in terms of notoriety...
Jul 26, 2019 | Braintrust News
American writer and lecturer Helen Keller is credited with the quote that "no pessimist has ever discovered the secret of the stars, or sailed into an undiscovered land, or opened a new hope in the human heart." If we are...
Jul 19, 2019 | Braintrust News
Years of studying codes and manuals to then represent the legal interests of clients as faithfully as possible within the limits of the law. This is one of the liberal professions with the longest history, the legal profession. So many, in fact, that it is...
Jul 17, 2019 | Tourism & Leisure
In our ongoing efforts to understand the Spanish traveler market and help travel companies realize the opportunities, we are launching the new NextGen Barometer, which analyzes the travel behavior and attitudinal profile of Spanish travelers....
Jul 12, 2019 | Braintrust News, Competitive Intelligence.
Pocas historias generan tanta adicción entre sus seguidores como las de espionaje. En ellas se cruzan héroes, amores, pasiones, traiciones, secretos y aventuras como en pocos géneros, aunque quienes conocen ese mundo por dentro saben que hay pocos «James Bond» de...
Jul 10, 2019 | Tourism & Leisure
Strategies within the tourism sector are increasingly based on omnichannel, personalization, differentiation and reputation to achieve greater competitiveness. Given this situation, there is no doubt that companies, all of them, without exception, have to...
Jul 5, 2019 | Braintrust News
In many sectors, companies are increasingly making an effort to adapt the experience they offer to customers to their tastes and preferences. Thus, for example, in just a few years we have seen how to use any banking service users can go to...
Jun 28, 2019 | Customer Experience
Pensó que la calidad era mejor que la cantidad, y que las personas estaban por encima del «vil metal». Así que decidió dar a conocer sus puntos de vista tras años como agente deportivo, y en cuanto la declaración llegó a oídos de su jefe, rescindió su contrato. Es la...
