Mar 20, 2020 | Braintrust News
Chinese folk wisdom has a saying that has been repeated ad nauseam: every crisis is an opportunity. This does not mean that crises are to be welcomed, since they are, whether we like it or not, a time of social, economic and even economic...
Mar 19, 2020 | Tourism & Leisure
In recent times, a current of humanistic thought has developed that values experiences over material things. This philosophy is especially noticeable in Millennials, and continues to be strong in the generations that follow them, being a...
Mar 13, 2020 | Braintrust News
Desde hace más de un lustro que ha aparecido en la vida de las empresas el binomio «Transformación Digital», una expresión que hizo fortuna, que llegó para quedase y que no lo hizo fruto de la casualidad: más que una disciplina, se trata de un proceso que va ligado a...
Mar 6, 2020 | Braintrust News
A Peter F. Drucker se le considera el padre del management y es uno de los autores más estudiados en las escuelas de negocios. Una de sus muchas enseñanzas en forma de cita es que «la mejor estructura no garantizará los resultados ni el rendimiento. Pero la estructura...
Mar 3, 2020 | Braintrust News
Para el escritor británico Galbraith Kaith Chesterton la lealtad era algo «difícil» de definir, pero «quizás», advertía, nos acercaremos a ella si consideramos que es «el sentimiento que nos guía en presencia de una obligación no definida». En el mundo de la empresa y...
Feb 26, 2020 | Braintrust News
Decía el escritor inglés Arthur C. Clarke que «cualquier tecnología suficientemente avanzada es indistinguible de la magia». Sea una frase más o menos certera, es seguro que no anda lejos de uno de los hitos que cada año se espera con más devoción en el mundo de la...
Feb 20, 2020 | Braintrust News
Users of health products in case of contracting health insurance would bet on technology companies and electricity and / or gas companies, as confirmed by the Second Observatory of Competition in the Insurance Sector conducted by BRAINTRUST. At the same time, it has been detected that,...
Feb 15, 2020 | Braintrust News
If it is true, as attributed to the Mexican poet and novelist Amado Nervo, that "sadness is a gift from heaven and pessimism a disease of the spirit", we could say that in Western Europe the spirit related to economics is seriously damaged, and much more...
Feb 7, 2020 | Braintrust News
The religious poet George Herbert is credited with the quote "Why should we fear change? All life is change. And in organizations around the world today, two attitudes coexist in the face of the avalanche of challenges demanded by a constantly changing market...
Feb 5, 2020 | Tourism & Leisure
The hotel sector continues to grow and is expected to reach new records throughout 2020. This success not only supports the profitability of the sector in question, but also shows the excellent moment in which we find ourselves to develop effective strategies...
