What travel agencies can control

What travel agencies can control

These are complicated times for all of us, that is undoubtedly true. We are facing an unpredictable situation and future, an unprecedented and unexplored terrain, which, no matter how many crises we have lived through, seems different in many aspects, taking into account that we are dealing with...
5 digital 'facts' of the COVID-19 crisis

5 digital 'facts' of the COVID-19 crisis

Chinese folk wisdom has a saying that has been repeated ad nauseam: every crisis is an opportunity. This does not mean that crises are to be welcomed, since they are, whether we like it or not, a time of social, economic and even economic...
The economy of experience

The economy of experience

In recent times, a current of humanistic thought has developed that values experiences over material things. This philosophy is especially noticeable in Millennials, and continues to be strong in the generations that follow them, being a...
Digital Transformation: more hugs and less suffering

Digital Transformation: more hugs and less suffering

A Peter F. Drucker se le considera el padre del management y es uno de los autores más estudiados en las escuelas de negocios. Una de sus muchas enseñanzas en forma de cita es que «la mejor estructura no garantizará los resultados ni el rendimiento. Pero la estructura...
Guidelines to guide the feeling of loyalty

Guidelines to guide the feeling of loyalty

Para el escritor británico Galbraith Kaith Chesterton la lealtad era algo «difícil» de definir, pero «quizás», advertía, nos acercaremos a ella si consideramos que es «el sentimiento que nos guía en presencia de una obligación no definida». En el mundo de la empresa y...
Magic, technology, suppliers and quadrants

Magic, technology, suppliers and quadrants

Decía el escritor inglés Arthur C. Clarke que «cualquier tecnología suficientemente avanzada es indistinguible de la magia». Sea una frase más o menos certera, es seguro que no anda lejos de uno de los hitos que cada año se espera con más devoción en el mundo de la...
Spanish executives faced with growth expectations

Spanish executives faced with growth expectations

If it is true, as attributed to the Mexican poet and novelist Amado Nervo, that "sadness is a gift from heaven and pessimism a disease of the spirit", we could say that in Western Europe the spirit related to economics is seriously damaged, and much more...