Jun 7, 2019 | Customer Experience
In today's language the word "mediocrity" has become a concept with a strong negative meaning. However, in its origin in Greek thought, the idea of "mediocrity" was an attribute of beauty, which was determined by symmetry,...
Jun 5, 2019 | Tourism & Leisure
Today's payment options are virtually limitless. Both businesses and consumers are interested in faster, safer and more personalized methods, as cash has become obsolete and credit cards are disappearing from the market.
May 31, 2019 | Braintrust News
"Why does this magnificent scientific technology, which saves work and makes our lives easier, bring us so little happiness? The answer is simply this: because we have not yet learned to use it wisely". We could well use this reflection, attributed to the one who...
May 24, 2019 | Braintrust News
Change is the only immutable thing, Schopenhauer said. And to ignore it is as much as to refuse to see reality. It does not seem logical that the theoretical frameworks that serve to explain economic reality can remain untouchable for several decades. No...
May 17, 2019 | Tourism & Leisure
In our new Premium Travel Barometer, we analyze the luxury travel segment, identifying the different trends and opportunities derived from it. For Ángel García Butragueño, director of BRAINTRUST, "The luxury market is one of the most important...
May 17, 2019 | Customer Experience
«Hay tres maneras de hacer las cosas: la correcta, la incorrecta y la mía». La frase la pronuncia el aclamado actor Robert de Niro encarnando a Sam «Ace» Rothstein, en la octava colaboración entre el intérprete y el no menos célebre director de cine Martin Scorsese,...
May 14, 2019 | Braintrust News
The Lawyers' Technology Fair hosted the presentation of the Report "Future Lawyering 2020: emerging business areas", which gathers the technological trends and the latest advances that are undoubtedly the great market niche of the Lawyering of the future, and identifies...
May 10, 2019 | Braintrust News
Periodically we approach the latest studies related to Digital Transformation, and it is not something that is the result of chance or whim. This binomial, which has been used regularly in recent years, increasingly takes the definitive form of a passport...
May 3, 2019 | Tourism & Leisure
To thrive in today's environment, tour operators must embrace the mobile marketing revolution and put it to smart use. The smartphone is determinant in understanding how today's traveler plans their trips, from inspiration, planning, ...
May 3, 2019 | Braintrust News, Competitive Intelligence
Competitive businesses currently have three levers to become profitable agents with a long-term vision. All three are intrinsically related to each other and form an important part of the services we offer our clients....