OUR BLOGS
Braintrust News
Últimas noticias sobre mercados y proyectos en los que estamos involucrados, así como toda la operativa y reconocimientos que veamos oportuno trasladar a esta página.
CUSTOMER EXPERIENCE
News, opinion pieces, trends, and a summary of our experience implementing Customer Experience Management and Digital Transformation projects.
AI – DIGITAL TRANSFORMATION & STRATEGY
News, opinion pieces, trends, and a summary of our experience in AI, Strategy, and Digital Transformation projects.
COMPETITIVE INTELLIGENCE
Articles on "competitive intelligence," what it is used for, and the benefits of knowing and analyzing what our competitors are doing in a given sector.
TOURISM & LEISURE
News, opinion pieces, latest trends, and studies on the tourism and leisure sector in Spain. News about the sector, according to Braintrust's "Leisure Barometer."
The 12 Golden Rules of the New Customer Experience
The five business "epiphanies" of the COVID era
Hotels pass with flying colors in terms of COVID health and safety measures
Figures for successfully embarking on the new normal
The 12 golden rules for perfect teleworking
The opportunity to improve our tourism model
If you want to talk about marketing, use the Customer Experience approach.
Business travel volume falls by more than 50% compared to 2019
Less than 1% of travelers have contracted COVID during their vacations.
The top 5 competitive intelligence with a strong digital focus
The Customer Experience, from A to Z
A less "golden" quarter and a customer thirsty for experience
Building the values of the new CX
This is how the absence of foreign tourists has impacted Spain
Saving tourism will prevent the next crisis
Contrasting speeds in the marketing response to COVID-19
Data allows us to truly understand the changes the market is undergoing, and today the market is in turmoil as a result of the pandemic. A recent study of marketing decision-makers from various companies found that the volume of data is higher than ever before...
25% of Spaniards expect to travel during the last quarter despite COVID
DIGITIZATION AS A KEY ELEMENT FOR POST-COVID TOURISM: A CONCRETE EXAMPLE
The types of accommodation we will choose for this vacation
#T4NN – Pill 5: The team
