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Braintrust News

Últimas noticias sobre mercados y proyectos en los que estamos involucrados, así como toda la operativa y reconocimientos que veamos oportuno trasladar a esta página.

CUSTOMER EXPERIENCE

News, opinion pieces, trends, and a summary of our experience implementing Customer Experience Management and Digital Transformation projects.

AI – DIGITAL TRANSFORMATION & STRATEGY

News, opinion pieces, trends, and a summary of our experience in AI, Strategy, and Digital Transformation projects.

COMPETITIVE INTELLIGENCE

Articles on "competitive intelligence," what it is used for, and the benefits of knowing and analyzing what our competitors are doing in a given sector.

TOURISM & LEISURE

News, opinion pieces, latest trends, and studies on the tourism and leisure sector in Spain. News about the sector, according to Braintrust's "Leisure Barometer."

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Contrasting speeds in the marketing response to COVID-19

Sep 15, 2020 | Braintrust News

Data allows us to truly understand the changes the market is undergoing, and today the market is in turmoil as a result of the pandemic. A recent study of marketing decision-makers from various companies found that the volume of data is higher than ever before...

25% of Spaniards expect to travel during the last quarter despite COVID

Sep 4, 2020 | Tourism & Leisure

DIGITIZATION AS A KEY ELEMENT FOR POST-COVID TOURISM: A CONCRETE EXAMPLE

Jul 27, 2020 | Tourism & Leisure

The types of accommodation we will choose for this vacation

Jun 26, 2020 | Tourism & Leisure

#T4NN – Pill 5: The team

Jun 12, 2020 | T4NN- Ticket for New Normal

#T4NN – Pill 4: Client Portfolio

Jun 10, 2020 | News Braintrust, T4NN- Ticket for New Normal

#T4NN – Pill 3: Competition

Jun 5, 2020 | Current Events Braintrust, Competitive Intelligence, T4NN- Ticket for New Normal

#T4NN – Pill 2: Products and Services

Jun 3, 2020 | Current Events Braintrust, T4NN- Ticket for New Normal

During the COVID-19 crisis, most of the products and services we offer to the market have suffered impacts on sales.

This is what travel will look like for Spaniards in 2020, by type of traveler

Jun 3, 2020 | Tourism & Leisure

#T4NN – Pill 1: The Market after the Crisis

May 29, 2020 | Current Events Braintrust, T4NN- Ticket for New Normal

Post-crisis customers have changed. There is a great sense of uncertainty in the air, with many unanswered questions: How has this crisis affected my customers? Will they continue to buy my products? What concerns them, and how can I help them have a good experience?